No idea is too rough to start with. Fully formed or still finding its shape, we begin by clearing space, so what we build feels less scattered and more like you.

OUR SERVICES

01. The Debut

A simple, intentional starting point for brands that want to feel put together without overdoing it. This is about creating a clear, cohesive look you can actually grow with.

  • Primary logo and submark
  • Curated color palette
  • Type direction
  • Mini page brand guide
  • 2 rounds of refinements included
  • Starting at $900
Timeline: 2 to 3 weeks
Anything extra can be added if needed

Mini Brand Identity

02. The Cover Story

This is where everything comes together. A full brand system built with intention so your brand doesn’t just look good, it feels aligned and consistent everywhere.


  • Brand strategy and positioning
  • Creative direction
  • Full logo suite
  • Color and typography system
  • Visual direction
  • Full brand guidelines
  • 2 rounds of refinements included
  • Starting at $1,500
Timeline: 4 to 6 weeks
Additional edits can be added if needed

Full Brand Identity

A system that helps you show up online in a way that feels consistent and natural, not forced or all over the place.


  • A curated set of 8 to 12 templates designed to be reused, layered, and adapted over time
  • Content direction and layout guidance
  • Highlight covers
  • Reels and carousel guidance
  • 2 rounds of refinements included
  • Starting at $650
Timeline: 1 to 2 weeks
Anything extra can be added if needed

Social Presence Design

03.  The Grid

You'll receive a curated gallery of 30 to 50 edited images, designed to give you a mix of product, lifestyle, and in-between moments you can use across your website and social.

  • Half day shoot with about a one week turnaround
  • Product and lifestyle imagery
  • Brand portraits
  • Light creative direction
  • Content for web and social
  • Starting at $450 per session
  • Light editing revision tweaks included if needed


Local Santa Cruz/ bay area Content
On location
brands who want content that feels like a story, not just photos.

04. The Local Spread 

More ways to work together

Brand identity systems
Typography and color direction
Refinements, extensions, and reworks

Website design across Showit, Squarespace, Shopify, and BigCommerce
E-commerce support and visual structure

Canva templates for ongoing use

Content and visual systems
Social direction and layout design

Editorial and on-location direction
Brand imagery planning and shot lists

Menus, signage, and printed pieces
Brand assets and small-batch merchandise

Additional marketing support,
when it feels aligned.

Projects are never one-size-fits-all.
Each collaboration is shaped around your brand’s story, its season, and the scope of what’s needed.
nothing excessive,
nothing missing.

Creative support may include:

frequently asked questions

FAQs

Yes! Projects are split into structured payments.
A non-refundable retainer secures your booking, with the remaining balance scheduled across the project timeline. 

Do you offer payment plans?

The Mini Brand is a refined foundation;  ideal for early-stage businesses needing clarity and cohesion. The Full Brand is a strategic identity system built with positioning, depth, and long-term vision in mind. It’s for brands ready to grow with intention. If you’re unsure, I’ll guide you toward the best fit.

What’s the difference between the Mini Brand and Full Brand? 

Sadly nope.  I don’t offer standalone logos.
A brand is more than a mark. Every project is built as a cohesive identity system to ensure your visuals feel aligned, elevated, and lasting.

Do you offer logos only?

Final delivery includes everything outlined in your selected package.
Plus any add-ons.

What will I receive at the end of the project?

I think collaboration is essential. You'll provide feedback at key stages with 2 rounds. Extra rounds can always be added if needed. This focused approach keeps the process clear, intentional, and efficient, so the final result feels aligned, not just visually, but for the long run.

How involved will I be in the creative direction?

You should have clarity on:
• Your offer
• Your general direction
You don’t need everything perfectly mapped out, but you should be ready to invest and move forward.

What do I need before inquiring?